Many of you didn’t know this, but the theme on my blog is the first theme I’ve ever hand-coded from scratch (I wanted it to match my resumé). Because I’m a Wordpress theme designing n00b I used WPDesigner.com’s Wordpress theme tutorial to show me the ropes. It’s a great tutorial that gave me the basics [...]
Someone recently asked me what I felt was the key to successful marketing. I told them that I believe the answer is three-fold:
First, have a product/service/brand that’s remarkable and compelling in and of itself. Seth Godin calls this making a purple cow.
Second, tell your brand’s and product’s story in such a way that your potential [...]
In digging up a bunch of stats for my presentation for Digital Marketing Conference Fall 2009, I dug up some really great Twitter stats tools. Some of them are really useful, and some just have an undeniable awesome factor. Either way, they’re worth a look if you’re an analytics junkie looking for your Twitter stats [...]
…and has been invited to speak at Digital Marketing World Fall 2009? This guy! I’ll be speaking on the “Twitter Success Stories” panel where I’ll be sharing some lessons learned from running Mozy’s Twitter account. The conference itself is free and web-based, so you have no excuse not to check it out.(At least be there [...]
