Nerd Alert: Friday Star Wars Awesomeness - http://bit.ly/c7Pm2M 2 weeks ago

5 Steps To Better Social Media ROI Measurement

One of the biggest issues corporate social media faces is the problem of explaining how much these channels are actually worth, in dollars. There are a lot of great resources when it comes to answering that question- this article from Mashable provides an excellent primer on how to get started with “the metric to end [...]

My SMCUV Corporate Social Media Presentation

Here are the slides from my SMCUV presentation last night. I had a great time talking about social media with Nate Bagley, Seth Jenks, and special guest Fred “Costa Vida Fred” Abroa. I hope you enjoy the slides, and feel free to leave questions in the comments!
Corporate Social Media
View more presentations from Nate Kartchner.

Don’t Buy The Hat

I remember “Field of Dreams” pretty vividly from my childhood, possibly because it’s a good movie, but probably because I was creeped out by the ghosts. Either way, the phrase “If you build it, they will come” has kind of stuck with me. In fact, it stuck with me so much that when I started [...]