Looking at the sheer volume of quotes that have been generated over the years regarding overcoming fear, it becomes fairly obvious that fear is a pretty ordinary part of human existence. Sometimes it’s healthy. For example, it’s fear of injury that (generally) keeps us from doing stupid things.
But more frequently fear is a negative thing. [...]
Someone recently asked me what I felt was the key to successful marketing. I told them that I believe the answer is three-fold:
First, have a product/service/brand that’s remarkable and compelling in and of itself. Seth Godin calls this making a purple cow.
Second, tell your brand’s and product’s story in such a way that your potential [...]
Online reputation management is growing more and more important as businesses start to move more of their branding online. So what do you do when some negative blog post or hater’s website is mucking up your corner of the SERPS? You can’t make the post disappear, but you can push it off the front page. [...]
I just read a story in this month’s Utah Valley BusinessQ entitled “When All Else Fails.” It was a great article about entrepreneurship and persistence, and it made me think a lot about the value behind failure. After mulling it over a bit, here are a few of the things that I came up with [...]
Jurassic Park is one of my favorite books, partially because it still seems so relevant, even though it’s almost 20 years old. While I used to be more interested in the gory action, the philosophies behind the book have become far more intriguing to me as I’ve gotten older. In what is probably my favorite [...]
